GRDE 3301 - Graphic Design Studio III

Prerequisites: GRDE 2202, GRDE 2214. This course covers the conceptual skills and the presentation of visual and verbal messages that move individuals to action. Students will learn the practice of creating brand identities while exploring the planning and design of advertising campaigns for the corporate world and non-profit organizations. Students will explore visual identity by creating brands and integrated advertising campaigns across a spectrum of applications in the print, the digital, and social media fields. 3 credits.