2012-2014 Undergraduate Catalog 
    
    May 06, 2024  
2012-2014 Undergraduate Catalog [ARCHIVED CATALOG]

MK 317 - Negotiation and Sales


Prerequisites: MK 200 , MG 210 . Introduces the basic concepts and skills of professional selling and negotiation, including customer analysis, communication skills, effective openings and closings, and customer relations. Sellings skills and concepts are developed through the extensive use of sales exercises, role-plays, and presentations. 3 credits