|
|
|
May 14, 2024
|
|
2013-2015 Graduate Catalog [ARCHIVED CATALOG]
|
EGRM 6615 - Applied Marketing for Engineers&Operations Managers
Prerequisite: Graduate Standing. An intensive study of modern marketing fundamentals in a diverse, global economy; a study of the decision-making problems encountered by marketing managers, using lectures and case studies.
2 credit hours.
|
|
|