2021-2022 Graduate Catalog 
    
    Mar 28, 2024  
2021-2022 Graduate Catalog [ARCHIVED CATALOG]

EMBA 9972 - Marketing Management: Connecting to the Customer


Prerequisite: EMBA 9971 . Operations management; performance, practice and transformation. Contemporary marketing practices; understanding the customer. Strategic marketing and development. Applied project. Topic list includes operations management, marketing, and cases in marketing.  9 credits.