2017-2018 Undergraduate Catalog 
    
    May 03, 2024  
2017-2018 Undergraduate Catalog [ARCHIVED CATALOG]

MKTG 4442 - Mktg Research in Global Environment


Prerequisites:  MKTG 2200 , QANL 2216  Research as a component of the marketing information system. Research design, sampling methods, data interpretation, and management of the marketing research function. 3 credits