2018-2019 Undergraduate Catalog 
    
    Apr 29, 2024  
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2018-2019 Undergraduate Catalog [ARCHIVED CATALOG]

MKTG 4442 - Marketing Research in a Global Environment

Prerequisites: MKTG 2200 , QANL 2216 . Research as a component of the marketing information system. Research design, sampling methods, data interpretation, and management of the marketing research function. 3 credits.


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