2026-2027 Undergraduate Catalog 
    
    Oct 24, 2026  
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2026-2027 Undergraduate Catalog

MKTG 4442 - Marketing Research in a Global Environment

Prerequisite: MKTG 2200 .  Research as a component of the marketing information system. Research design, sampling methods, data interpretation, and management of the marketing research function. 3 credits.


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