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Dec 21, 2024
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2018-2019 Graduate Catalog [ARCHIVED CATALOG]
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EMBA 9972 - Marketing Management: Connecting to the Customer
Prerequisite: EMBA 9971 . Operations management; performance, practice and transformation. Contemporary marketing practices; understanding the customer. Strategic marketing and development. Applied project. Topic list includes operations management, marketing, and cases in marketing. 9 credits.
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