2026-2027 Undergraduate Catalog 
    
    Oct 24, 2026  
2026-2027 Undergraduate Catalog

MKTG 3317 - Negotiation and Sales


Prerequisites: MKTG 2200 , MGMT 2210 . Introduces the basic concepts and skills of professional selling and negotiation, including customer analysis, communication skills, effective openings and closings, and customer relations. Sellings skills and concepts are developed through the extensive use of sales exercises, role-plays, and presentations. 3 credits.